Category: Industry Articles

What are the benefits of having a mobile optimized site?

Sep 05 2013

  The main benefit of a mobile optimized site is providing a great overall website experience to your mobile users. With over 70 million Americans and 58 million Europeans browsing websites from their phone every month, it has become a necessity to provide a quality mobile experience and provide quick access to information about your […]

What is the difference between a regular site and a mobile optimized site?

Sep 04 2013

  A regular website is usually designed for viewing on a desktop computer. When viewed on a smaller mobile device, the user experience isn’t that great as certain elements from the site might not appear or may not function optimally. Mobile-optimized sites solve this problem by creating a version of the website that specifically designed […]

August 30 – Statistic of the Day

Aug 30 2013

August 29 – Mobile Marketing Statistic of the Day

Aug 29 2013
Aug 29 Mobile Marketing Statistic of the Day

The Growth of Digital Advertising (Infographic)

Aug 23 2013

Digital Advertising is becoming more and more relevant in today’s marketplace.  What avenues are you using for your business – let us know! Explore more infographics like this one on the web’s largest information design community – Visually.   Infographic by Advice Interactive Group

QR Code Usage Infographic

Aug 20 2013
Sample Plain vs. Custom QR Codes

A nice infographic on the growth of QR Code Usage. Remember, QR Codes must relay to a mobile friendly page or site. Need one? We can help! Mobile QR Code Usage & Statistics infographic   Thanks to Technology in Marketing for sharing!

GrubHub and Seamless Merge; Thoughts and Other Options

Aug 19 2013

Last week, news came down about the merger of GrubHub and Seamless, two companies that offer online ordering capability for restaurants in over 500 cities across the US. Restaurant customers love the convenience offered by these and similar programs. They can view menus and order directly from their computer or mobile device, from their home, […]

The Ultimate Complete Final Social Media Sizing Cheat Sheet (from LunaMetrics)

Aug 06 2013

Size your profile and cover photos correctly on your Social Media Networks. Use this as a guide (correct as of November 2012) – Thanks to LunaMetrics for creating and sharing!   Brought to you by the LunaMetrics blog.  

Best and Worst Times to Post on Social Networks

Aug 01 2013

I’m posting this following an inquiry and thought it would be useful to others as well.  Learn from the research of others!  This infographic is from from socialcaffeine.com and presents some guidelines for posting times for some of the primary networks you may be using.  Your business might be different – What have you found […]

Central NY Mobile Marketing Announces New Service Packages

Jul 19 2013
digital marketing services for small businesses

When discussing marketing with business owners, it is obvious in most cases that tasks often fall to the bottom of the ‘to do’ list.  Part of this is a result of the plight of the small business owner who is wearing many hats, making sure that other areas of their business are operating effectively; part […]