Archive for October, 2012

Why Go Mobile?

Oct 12 2012

Susan O’Handley, 607-643-5680, HARTWICK, NY — The use of mobile devices (smartphones and tablets) is continuing to grow at an amazing pace. Smartphone usage for 2011 is estimated at 90.1 million with an expected increase to 106.7 million users in 2012, according to a September 2011 study by eMarketer. Tablet sales trends are even […]

Using Mobile for Retail Marketing

Oct 04 2012

Of all the businesses affected by the economic downturn, retailers have likely suffered the greatest losses. Declines in expendable income have resulted in a loss of sales for non-essential purchases. Retailers that have survived the last few years need new ways to reach customers and climb back to financial stability. Mobile marketing is one of […]